Year: 2008

Merry Christmas & A Happy New Year

By Dave Haygarth   December 22, 2008  
To all our clients, suppliers, partners and friends - have a great Christmas and all the best for the New Year ahead. Lets hope its not as grim as the doomsayers predict.We have given a donation to Oxfam this year so that they can supply goats and donkeys to some of the poorest people in the world.You can make your own donation here - experience the joy of adding a donkey to your basket!All the best Dave, Dave, Andy, Andy and Jane

A Google Maps star shines on Manchester

By Dave Haygarth   December 19, 2008  
Some of our creative friends - Stiff Rowlands - have made a wonderful star shine over Manchester using Google Maps for their 2008 Christmas Card....

Search Personality of the Year 2008

By Dave Haygarth   December 15, 2008  
It's an odd thing is fame. It comes and goes, and as of yesterday track cyclist Chris Hoy is on a bit of a peak in his fame. Winner of the BBC Sports Personality of the Year is a pretty high achievement in terms of public popularity. What interests me as a fellow cyclist at the moment is how another British cycling great - Mark Cavendish - gets on with hoy in a head to head battle of the web searches.Google trends is a fantastic barometer for getting under the skin of some searches and it gives such a great insight into how people search - through time - and through different areas and countries. Our cyclists Hoy and Cavendish provide a great illustration of the power of this tool from Google. Click on the image to see my annotations...Mark Cavendish is a road cyclist with an incredible habit of winning those thrilling 150-rider bunch sprints in the big races that matter. Hoy is a track cyclist with a similar habit for winning those tight velodrome sprints against a handful of riders. Here's the subtle difference. Whilst Hoy wins medals for Great Britain in the Olympics, the other is partaking in what is still essentially a continental branch of the sport - road racing. The fascinating trends show...Mark Cavendish is a much more widely searched term in foreigh countries (and in most foregin languages) Hoy is massively more 'popular' in his native Scotland than in the UK as a whole Hoy's popularity peaks massively (until today!) with the Olympics and his superb performances in the 2007 world championships went largely un-noticed to searchersSo what does all this prove? Well - not that much I guess - it's not surprising that Olympic medals bring attention to an athelete. Hoy would be the first to agree that in most other countries where road cycling is highly respected and part of mainstream sports, Cavendish will be the enduring star.

Get to #1 in Google for … well … anything!

By Dave Haygarth   December 2, 2008  
It's a claim we can now make without reservation: we can get you to number one in Google for any term you like.  Yes - there is a small catch...!An interesting new feature of Google searches for people with a Google Account is that you can personally doctor your search results page.Google's searchwiki is a new concept allowing people to cutomise their own web search results. By adding or moving search results to suit your custom needs, you can ensure that the search engine starts to blur between a mesh of organic results, paid results and now your own 'bookmarks'.Google SearchWiki is one of those worrying concepts.  Whilst it claims - thankfully - that people doctoring their own view of Google Search results does not affect the 'real' search results, you could see that a cynic may think this is heading for another part of Google's search algorithm.  If 10,000 people started adding Reverse Delta to the top of their 'own' search results for the keyword phrase 'Very Handsome', surely Google would be tempted to think that the folks out there had a point (extreme example alert!).  I know it sounds silly, but why would this possibly be in Google's interests if it wasn't going to take some knowledge from how people use the searchwiki.

Google’s Own SEO Starter Guide

By Dave Haygarth   November 19, 2008  
Nothing new here, but a good starter guide for newbies, and a reminder of the basics.

Using LinkedIn to find new candidates

By Dave Haygarth   October 16, 2008  
Whenever I speak to recruiters I find a vast proportion of them use LinkedIn to find candidates. I met about 80 recruitment company owners at seminars I presented at a few months ago. I would say about 70% of them use LinkedIn regularly.For those who don't, here's a short and sweet guide.

Manchester International Festival website launched

By Dave Haygarth   October 14, 2008  
Working as the technical build contractors for creative design and branding experts Stiff Rowlands, we've just delivered a new website for the Manchester International Festival, complete with a fairly complex CMS.  It's a great project to work on - and we're always happy to work with Stiff Rowlands whose designs are always so well thought out.View more details here

Small talk with a Web Designer

By Dave Haygarth   September 30, 2008  
I love trueCredit:

How the Web Was Spun…A Brief History up to Web 2.0

By Dave Haygarth   September 5, 2008  
I am sure there are many such guides available, but I think that this article from Computer Weekly is a nice short summary of how we got to where we are.

Happy Birthday Google!

By Dave Haygarth   September 5, 2008  
On the 7th of September, it will be 10 years since Google was first formed by Stanford students Larry Page and Sergey Brin. They rose metiorically to be the kings of the search engine at a time when search engines were getting increasingly important as the web grew and grew.They are now at such a size, with a wide range of products and services that even the colossus Microsoft is getting the jitters.It's latest offering is a web browser. On initial inspection Google's Chrome browser looks fantastic. It is much less cluttered than other browsers, but more importantly it is very fast, using multi-threading techniques and advanced memory management to keep it running smoothly.Also, interestingly, Microsoft are not only concerned about the challenge to Internet Explorer's dominance; Google Gears has been around for a while but is now part of the browser. This allows you to store data used in your Google Apps (Word and Excel replacements) on your own PC. This means you can still use your Google Apps if you don't have an internet connection: one of the limitations of Google's online Apps when compared with Microsoft Office.Some are saying this is more than a browser: Chrome + Gears may well turn out to be the new desktop operating system - a serious threat to Microsoft's dominance.Early days, but this is surely the technology of the future: all your apps online, data stored in the cloud, and monthly subscriptions - like TV. The software companies certainly want us to go that way: it will reduce software piracy; make rolling out new versions much simpler and overall keep much tighter control over their intellectual property.With YouTube threatening the dominance of the big TV companies and the Google Phone, Google are getting bigger all the time: an incredible growth in such a short time.Happy Birthday Google!

My Next Phone

By Dave Haygarth   August 29, 2008  
There are a lot of these "un-boxing" videos around the web nowadays -- geeks opening their new gadgets for the first time and showing off their features.This one is definitely my favourite.More viral marketing fun.