Month: November 2009

Recruitment Website ‘design’ … the familiar challenge

By Dave Haygarth   November 30, 2009  
One thing we seem to have to deal with when building recruitment websites more often than not is explaining the difference between web design and web development. The scenario my colleague Dave Bancroft always refers to is that 'you wouldn't let a painter and decorator design your house'. That's not meant to be disparaging to website designers - graphic design has a massively important role to play in helping a website do its job - it's just that it's just part of the overall project. So many designers whose work we've had to unpick seem to have let form become more important than function...Read more about FXRecruiter here or call us on 08000 199 737

How to Manage a Blog for your Business

By Dave Haygarth   November 12, 2009  
We often get asked exactly what a blog is, how to manage one, and whether it is better for it to be on your own domain or on something like Typepad or Blogger. Well, a blog is simply a publishing system. The beauty of it is that it categorises itself as you add new articles, and create the categories or tags you want to associate the article with. The nature of blogging is that it does not need to be formal. It is a great way to talk to your customers, publish thought-leaders, or just link to something interesting or amusing you have found elsewhere on the web. Blogs are a great SEO tool as well -- naturally optimised for search engines, they also notify Google of news articles as soon as they are posted meaning your article is listed very quickly. Our view is that the blog should be part of your own site: the content you add to your blog will (or should) be relevant to your market(s) and hence adds more authority to your domain -- the search engines will see your website as being more relevant to that topic than a site with little content. An integrated blog also adds more credibility that you are a serious business and not a fly-by-night. With the fantastic WordPress software being free, and easily customised, there is no excuse really. This article from e-consultancy echoes our views and provides some more useful answers to your blogging questions.

Twitter and LinkedIn to Partner

By Dave Haygarth   November 10, 2009  
Twitter and LinkedIn yesterday announced a partnership (sorry real-time searchers - old news!!) to allow LinkedIn status updates to be tweeted to Twitter and vice versa. See their blog post for more info. Seems to make sense that this should happen I don't know about you but I rarely update my LinkedIn status so this makes more sense for LinkedIn than it does for Twitter.